New Delhi – July 5, 2016: Samsung Electronics, the pioneer in TV innovation for 10 years, today declared the launch of 44 new models of TVs in India. Furthermore, Samsung presented the new “Quantum Dot” display technology that will change your viewing experience more than ever.
The new TVs from Samsung brings an integrated content and services platform where buyers will have the capacity to switch consistently between OTT content, live TV and also other connected devices including video game consoles, Blu-ray player and set-top-boxes.
The 2016 line-up includes the SUHD TV range in the premium section, Smart TV range in the mid section and Joy Beat range in the reasonable section. The whole range highlights eleven developments across sections. Costs range from Rs 28,000 to Rs 24 lakh (MRP).
The new SUHD TVs packed up with Quantum Dot Display that offers HDR 1000 innovation to convey better colour reproduction,brightness, contrast and points of interest. The SUHD TV arrangement is touted as the world’s first bezel-less bended configuration TV. The SUHD TV range will be accessible in the sizes 49-inch to 88-inch screen sizes. Costs range from Rs 1,79,900 to 23,99,900.
The Smart TV range with Smart Interface, Smart Content, Smart Convergence and Smart Play gives the most progressive Smart TV experience. Samsung’s Smart TV range will be accessible in 32-inch to 78-inch screen sizes in the value scope of Rs 34,500 to Rs 7,03,900. Additionally, the new Joy Beat range with an exceptional configuration and an integrated sound station with built-in tweeters will lift TV seeing experience of shoppers. Joy Beat range will be accessible in 32-inch to 49-inch sizes. Costs range from Rs 27,900 to Rs 69,500.
Mr. Rajeev Bhutani, Vice President, Consumer Electronics, Samsung India, said.
“Samsung aims to revolutionize the concept of home entertainment with beautifully designed TVs to meet the changing needs of our consumers, depending on their budget and lifestyle. While we are introducing the best picture quality ever with Quantum Dot technology in our new SUHD range, we are also introducing meaningful innovations in our Smart and Joy Beat ranges. With these offerings, we aim to further consolidate our position as the market leader across segments,”
11 meaningful Innovations in the 2016 Samsung TV range
- Quantum Dot Colour
- HDR 1000
- Bezel-less Curved Design
- Single Access with Customizable UI
- Auto Device Detection and One Remote
- Convergence across platforms
- 2 Way Bluetooth Audio Streaming
- Cric-o-mania Application
- Smart View App with touch pad remote
- Virus Free TV with Extendable Memory
- Integrated Sound Station